Key Campaign Promises of South Korea’s 2025 Presidential Candidates: A Comparative Analysis

Comparative Analysis of Presidential Candidates’ Key Campaign Promises

Understanding the 2025 Presidential Election Landscape

The 2025 South Korean presidential election is shaping up to be a pivotal moment in the nation’s history. As voters look beyond who will take office to what future each candidate promises, the platforms of Lee Jae-myung, Kim Moon-soo, and Lee Jun-seok are under intense scrutiny. Representing diverse political perspectives, these candidates are presenting significantly different visions for South Korea’s future.

Economic Policies: A Comparative Overview

Each candidate offers a distinct approach to economic policy, reflecting their broader political philosophies.

Lee Jae-myung’s Economic Vision

Lee Jae-myung advocates for a balanced focus on fair distribution and substantial growth. Key components of his economic platform include the phased introduction of a basic income system, aimed at providing a stable financial floor for all citizens. Additionally, he proposes the implementation of a landownership tax to curb speculative gains in real estate, using the revenue to bolster housing stability and welfare programs. Lee also plans to address corporate power concentration by banning circular shareholding and enforcing stricter regulations against unfair intra-group transactions.

Kim Moon-soo’s Economic Approach

Kim Moon-soo prioritizes labor reform and a private sector-led economy. His strategy includes reducing corporate taxes to stimulate investment, expanding privatization of public enterprises to increase efficiency, and a strong stance against powerful labor unions. His policies favor enhancing the global competitiveness of large corporations over direct support for small businesses, emphasizing the recovery of private sector vitality over expansive welfare spending.

Lee Jun-seok’s Economic Strategy

Focusing on the digital economy and youth entrepreneurship, Lee Jun-seok seeks to transform the economic landscape by easing regulations and offering tax incentives for startups and small businesses. His proposals include increased financial support for young entrepreneurs, backing for remote industries, and safeguarding the rights of platform workers. In real estate, he leans towards easing restrictions on multiple property owners and reevaluating capital gains taxes, advocating for a market-driven approach.

Comparing Welfare and Social Policies

Lee Jae-myung’s Welfare Initiatives

Lee Jae-myung emphasizes universal welfare, advocating for strengthened public healthcare, enhanced regional medical facilities, and the introduction of ‘basic housing’ to ensure stable living conditions. His education policies include completing tuition-free high school education, expanding state support for university tuition, and reinforcing childcare systems for young children.

Kim Moon-soo’s Welfare Perspective

Kim Moon-soo champions self-reliance through employment, advocating for work-linked welfare systems. He opposes expanding public healthcare or basic income schemes, advocating instead for private insurance and increased freedom in medical services. His education policies focus on parental choice and the autonomy of private schools, preferring competition-driven quality improvements over regulatory interventions.

Lee Jun-seok’s Welfare Restructuring

Lee Jun-seok proposes a redesign of welfare systems with a focus on efficiency. He believes in expanding physical welfare infrastructure over direct cash benefits and plans to institutionalize effectiveness evaluations of welfare spending. His youth housing policies include expanding public dormitories and increasing the budget for youth rental assistance.

Diplomacy and Security: Contrasting Approaches

Lee Jae-myung’s Diplomatic and Security Policies

Lee Jae-myung promotes a ‘pragmatic diplomacy’ rooted in the restoration of the Korean Peninsula peace process and balanced diplomacy in Northeast Asia. His North Korea policy focuses on dialogue and exchange to reduce tensions, with plans to resume joint projects like the Kaesong Industrial Complex and Mount Kumgang tours. He emphasizes strengthening the South Korea-U.S. alliance while advocating for the swift return of wartime operational control.

Kim Moon-soo’s Diplomatic and Security Stance

Kim Moon-soo views North Korea as a clear adversary, strongly opposing negotiation or exchange programs. His platform includes the deployment of additional THAAD systems and discussions of nuclear armament as deterrence strategies. He underscores the importance of the U.S.-South Korea alliance and suggests expanding military cooperation with Japan.

Lee Jun-seok’s Diplomatic and Security Vision

Lee Jun-seok adopts a pragmatic approach, advocating for conditional negotiations while respecting international sanctions. He supports limited economic exchanges if North Korea agrees to nuclear freezes and inspections. His foreign policy emphasizes strengthening U.S. ties and maintaining a balanced diplomacy with China, while supporting economic collaboration with Japan separate from historical issues.

Political Reform and Generational Politics

Lee Jae-myung’s Political Reform Agenda

Lee Jae-myung targets prosecutorial reform and the prevention of judicial power politicization. His proposals include separating investigative and prosecutorial powers, enhancing the functions of the Corruption Investigation Office for High-ranking Officials, and institutionalizing special prosecutors. He also suggests restricting parliamentary privileges and adjusting the number of lawmakers.

Kim Moon-soo’s Political Reform Focus

Kim Moon-soo seeks to eliminate ‘anti-state, anti-constitutional’ political forces. He proposes legislation to disband leftist parties and penalize anti-state rhetoric, emphasizing the need to sever ties between NGOs and political interests rather than focusing on media reform or political financing transparency.

Lee Jun-seok’s Ambitious Political Reforms

Lee Jun-seok advocates for dismantling the entrenched two-party system through electoral reforms, expanding proportional representation, and consolidating legislative districts. He pushes for a technology-driven party structure with digital platforms and online voting, ensuring fairness in candidate selection processes. His generational politics initiatives include legislative reforms to provide real opportunities for young politicians aged 18 and above.

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This blog post provides a detailed comparative analysis of the key campaign promises from the three main candidates in the South Korean presidential election: Lee Jae-myung, Kim Moon-soo, and Lee Jun-seok. It covers their economic, welfare, foreign policy, and political reform strategies, offering insights into how each candidate plans to shape the future of South Korea. The analysis aims to inform voters, helping them make an educated decision in the upcoming election.

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